What to do With a Good Idea.
It has been said that a good idea is worth a lifetime of pursuit. Thomas Edison said, genius is one percent inspiration and 99% perspiration. Chances are, your great idea has also occured to someone else. It's the act of taking action that will separate you from the rest of the pack.
Many inventors believe the first step is a patent. The fact is that only 2 to 3 percent of all patented products ever make it to market and a patent will cost $5,000 or more. So unless getting a patent is your goal clearly it doesn't make sense at first. First, you must research your target market, build a protype and evaluate a manufacturing process. You should first determine the viability of your invention as a business before moving forward.
Many inventors belive their idea is worth millions but this is highly uncommon and it is important to establish realistic expectations before moving forward. For as many Julie Aiger Clarks there are (the inventor of Baby Einstein ended up selling her million-dollar company to Disney) you'll will find countless more businesspeople who've found success on a smaller scale. That's not to bring down your enthusiasm, because there are an abundance of ideas out there worth $10,000, $40,000 or even $100,000. Study the process, set realistic expectations, take action, work hard and you can find success - especially if you have multiple marketable ideas.
Rembember, The idea doesn't have to be big. It just has to change your world. Everybody is creative - you were given a box of crayons in kindergarten. Plan on tapping into those creative-thinking abilities as you proceed. Giiven a choice between two alternatives, always pick the third!